How you manage your company is often considered in two main phases: you sell the product to the customer and then the customer buys the product. However, the payment process is very sensitive and it should be handled with extra care. This is true particularly if you take care of business online or when you deliver long term products and services such as in the insurance or stock market. You ought to streamline the process from recommending 2020 stocks to watch in a bullish or a bearish market. The payment process is not a simple transaction as it needs intricate invoicing and proper handling of sensitive detailed information.
Small Business Payment Processing 101
Occasionally, misunderstanding or disputes regarding the bill can easily toss an issue between the company and the client. It becomes very disappointing if a customer finds exactly the product or service you are looking for but disliked the billing issues. This is the reason why a managing director has to monitor the entirety of the operation from product inventory to marketing. However, the managing director will also have to pay attention to the presentation of customer bills and invoices. The saying goes: “It is not what you say, but how you say it!”
Let’s take a look at a few examples here.
Qfolio’s John Lasiter’s first advice is to have a strong and good relationship with customers, and he says, “A genuinely great association with your clients constantly helps the payment process faster.” Would you feel secure giving cash to somebody totally unfamiliar, or to anyone you may have known for just for a while? So it is important to really make them feel secure and let them know they are in good hands. It even helps if you tell a little bit about the history of your company and some cases that you have helped, for example from previous customers. This will reassure new customers that you have come to the right place and will have no qualms about making your payments on time.
One more word of advice from IAC professionals’ Heather Villa recommends that you ought to be totally transparent with the whole process in payment. She says: “talk to the customers and walk them through the entire payment process, step by step.” Not only does this help you, but also customers to get a thorough look at the negotiation, but it also raises any doubts or questions customers may have. We all loathe these hidden fees or uncertainties when it comes to payment, so make sure your customers never have to go through it!
Once a good relationship has been built, let it grow through email marketing and integrate it with the right accounting applications! Having a good accounting software for your business streamlines the transaction from purchase confirmation to a smooth payment process.